Although it has been operating in Vietnam since early 2024, with the current number of employees reaching hundreds of editors / short video content editors, Hotspot Matrix's business model is still quite new to the majority of young people working in this field. The following is the information you need to know about the Business, platform and products and services that Hotspot Matrix is ​​successfully operating in the world and has brought to exploit in Vietnam as the 4th country in Southeast Asia, after Singapore, Thailand and the Philippines。

What is Hotspot Matrix?

Hotspot Matrix is ​​a digital platform owned by Beijing Hotspot Media and Culture Group. Hotspot Matrix's mission is to connect Businesses using short videos to serve communication, entertainment and advertising with content creators & editors (content creators / video editors).

Is Hotspot Matrix present in Vietnam yet?

In February 2024, Hotspot Matrix officially opened a branch at: IPC Building - No. 1489 Nguyen Van Linh Street, Tan Phong Ward, District 7, Ho Chi Minh City. The full registered name of Hotspot Matrix's branch in Vietnam is Hotspot Cultural Media Company Limited, Tax Code: 0318291544, with full legal status and operating in full compliance with the Business Law in Vietnam.

Hotspot Matrix is ​​also honored to be in the TOP 5 Vietnam Golden Brands 2024 by the Vietnam Association for Anti-Counterfeiting and Brand Protection (VATAP) to honor reputable, quality brands that aim at the interests of consumers.

History of formation and development of Hotspot Matrix

Born in 2013 - the time when social networks officially took the throne with more than 1.6 billion users worldwide (according to VTV, 2013), and officially closed the blog era, Hotspot Matrix started its business as a professional video production unit for businesses, celebrities, etc. in the Chinese market. After more than 5 years of maintaining product quality and continuous development, Hotspot Matrix has truly transformed itself during the COVID-19 pandemic, when quarantine restrictions have limited the activities of content creators and video editors, and at the same time, having to quarantine at home has caused the short video market for learning and entertainment activities to skyrocket. Realizing the opportunity to connect people who can work remotely via the internet, in 2020, Hotspot Matrix launched a platform connecting orders from Enterprises to Creators / Editors of short video content to improve business efficiency, while taking advantage of idle human resources in society. After nearly 3 years of applying and perfecting the model in the Chinese market, and at the same time the short video consumption market is constantly growing rapidly, in September 2023, Hotspot Matrix officially expanded its operations to Asia, especially Southeast Asia with the following characteristics: young, open-minded population, at the age of high-intensity work and quickly adapting and learning new trends.

What are the benefits of cooperating with Hotspot Matrix?

• Skills: At Hotspot Matrix, staff and collaborators will undergo rigorous training to meet the professional requirements set by customers. Even if you start from zero in the field of video creation/editing, you don't need to worry because you will receive guidance from training experts with workshops and 1-on-1 sessions.

• Professionalism: At a company serving Enterprise Customers like Hotspot Matrix, professionalism is a prerequisite in operations. Unlike other platforms such as Youtube (with Youtube Short products) or Facebook and Instagram with Reels, editors can work as freelancers, Hotspot Matrix requires work efficiency with daily and monthly standards, thereby maximizing benefits for customers and employees.

• Job stability: With the large number of orders (the cause of labor shortage in the domestic Chinese market and high labor costs), the number of short videos according to the standard provided by Hotspot Matrix to creators / editors is not limited according to production capacity. Therefore, the company's employees and collaborators can be assured of the stability of content production activities.

• Income: With high labor intensity and good professional skills, Hotspot Matrix commits to a very high level of compensation for employees, up to 60 million VND per month if they meet the criteria required by customers. This income level is considered the best in the labor market in the video production industry at the present time.

What is the development potential of Hotspot Matrix staff / collaborators in the future?

The short video industry is growing rapidly and shows no signs of cooling down, ensuring that this leading position will continue for the next 5-10 years, until a new trend emerges that is competitive and replaces it. However, with the experience and income from a highly professional international corporation like Hotspot Matrix, employees and collaborators can be completely confident in their abilities, qualifications and attitudes at work to continue pursuing a path related to marketing, communications and advertising in the future.

Regarding Hotspot Matrix, the Corporation has also undergone a transformation with technological trends and user habits, creating a major turning point in combining Media - Technology (Media - Tech) instead of continuing to maintain production and processing of digital products. With all the above advantages, Hotspot Matrix is ​​confident that it will continue to maintain its leading position in the trend race!